Colors of Emotion
Colors of Emotion
Supported in the making of the social plan for the launch of Colors of Emotion, a campaign for the All-Electric LYRIQ.
INSTAGRAM GRID TAKEOVER
We wiped Cadillac’s Instagram grid and filled it solely with images and videos that were in support of the Gold Colors of Emotion campaign.
TIKTOK VIDEOS
Concepted and created two videos that were shared to Instagram Reels and TikTok. Videos utilized BTS footage to show insight into how the campaign came together, which generated over 450K views on Instagram
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